Merch
5 min read

Midlake: 'The Trials of Van Occupanther’ Vinyl Repress

Midlake
Alternative / Rock

Success Story: Midlake ‘The Trials of Van Occupanther’ Vinyl Repress

🎯 Goal: Drive sales for ‘The Trials of Van Occupanther’ vinyl repress release.

With a $450 Meta ad budget, campaigns targeted fans and followers across US, optimised for purchase conversions.

Results:

💿 235 vinyls sold
💰 $5,347revenue generated
📈 1,088% ROI from ad spend
💸 $1.91 ad spend per vinyl sale
📱 6% CTR with efficient CPCs across markets

💬 Client Feedback

“We knew there was demand, but this completely exceeded expectations. The vinyl sold fast, the campaign was super-efficient, and the ROI speaks for itself.”


Zach Hundley
Co-founder | Amplify Management

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