Success Story: Zed's Dead 'Return to the Spectrum of Intergalactic Happiness'
To support the release of Return to the Spectrum: Intergalactic to Happiness, Zeds Dead aimed to:
- Drive Spotify pre-saves
- Increase album streams
- Drive music video views via YouTube
- Grow engagement and followers across Instagram, TikTok & YouTube
With a $10,000 total budget, we launched a multi-platform ad campaign across Meta, TikTok, and YouTube, targeting fans, followers, and lookalikes in the UK and US.
Pre-save & Social Growth Results
🔖 15,477 Spotify pre-saves at $0.35 each
👥 2,000 new Instagram followers at $0.20 each
💬 337,035 post engagements at just $0.001 per engagement
Streaming Results
🎧 21.1M total streams
🔁 9.32 streams per new listener
📥 1.5M saves and 758,000 playlist adds
Listener Acquisition Results (Meta & TikTok)
🎯 19,600 new listeners at $0.26 each
📈 50% average CTR and £0.10 CPC across campaigns
YouTube Results
🎬 36,131 video views at $0.02 CPV
💡 20% interaction rate
📺 3,300 new subscribers
