Success Story: HAYLA 'Heal' Single Release

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‍🎯 Goal: Drive Spotify listener and audience growth for new single 'Heal'.

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Campaigns targeted fans, followers and broad interest groups across US, UK and Tier 1 markets.

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💰 Budget: £3,500

Phase 1: Follower Growth Results‍

📸 7.7K New Instagram followers at £0.12 cost per follow
🎵 4.8K New TikTok followers at £0.16 cost per follow
❤️ 660K Instagram post engagements
🔥 16.2K TikTok post engagements
💸 £0.001 Average cost per post engagement

Phase 2: Streaming Results

🔥 266.4K Spotify streams
👥 6M New Spotify listeners
💾 17.2K Spotify saves
🎶 13.1K Playlist adds

Ad Results (Instagram)

🎧 9,878 New listener conversions
💸 £0.24 Average cost per new listener
📈 5.27% Average CTR
📱 £0.12 Average CPC

💬 Client Feedback

"The strategy was clear, the execution was seamless and the results spoke for themselves. We saw meaningful audience growth and strong streaming momentum throughout the campaign."

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Jon Vick
Artist Manager | Restless Minds Music

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