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Success Story: Kane Brown 'The High Road' UK Arena Tour
π― Goal: Drive ticket sales and maximise attendance for Kane Brownβs 5-date UK arena run through targeted Meta ads.
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With a Β£5,000 Meta ad budget, campaigns targeted fans, followers, and lookalike audiences around each tour stop, optimising for conversion and ticket purchases.
Results:
ποΈ 1,035 tickets sold during the campaign
βπ° Β£60,000 ticket revenue generated
βπ 1,500% ROI based on ticket sales vs. ad spend
πΈ $3.50 ad spend per ticket sold
βπ₯ 64% purchase CVR on ads landing page
π $0.50 cost per βBuy Nowβ click
βπ 10% average CTR
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π¬ Client Feedback
βSonet delivered exactly what we needed, efficient spend, packed rooms, and exceptional sales performance with outstanding ROI.β
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Nikki Boonβ
Manager| Neon Coastββ
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