Success Story: PhaseOne ‘North America Tour’

‍🎯 Goal: Drive ticket sales for PhaseOne’s 30-date North American tour through performance-driven Meta campaigns.

Results:

🎟️ 5,470 Tickets sold directly via ads
💵 $285.7K Estimated ticket revenue
📈 3,048% ROI from ad spend
💸  $1.71 Ad spend per ticket sale
🔥 20% Purchase CVR on ads landing page
📉 8x Lower CPA than past campaigns
🖱️ 5% Avg. CTR

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🚀 This campaign delivered exceptional efficiency, directly driving over half of total tour sales and generating a 30× return on ad spend. With precision targeting, creative iteration, and real-time optimisation, we maximised conversions and revenue impact across all shows.
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💬 Client Feedback

“Sonet helped us turn ad spend into real ticket sales. The ROI speaks for itself — efficient, data-driven, and super collaborative throughout.”

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Alex Tate
CEO | FatCat Music