Fan Growth
5 min read

KALEO: Red Rocks Ticket Giveaway

May 23, 2025
KALEO
Blues / Alt Rock

Success Story: KALEO – Red Rocks (Ticket Giveaway)

🎯 Goal: Drive high-quality fan sign-ups via Laylo for a Red Rocks ticket giveaway, boosting first-party data capture and fan engagement across the US.

With a $500 ad budget, we targeted fans, followers, and lookalike audiences in key US markets, optimising for conversion and engagement through Meta Ads.

Results:
🎟️ 1,220 total competition sign-ups
💌 421 fan emails collected
📱 779 phone numbers captured
📈 6% CTR
🖱️ $0.09 CPC
💵 $0.40 average cost per sign-up

This campaign achieved exceptional conversion efficiency, driving over 1.2k sign-ups in just three days.

💬 Client Feedback
“1.2k sign-ups in three days - amazing results. Hayley and Sonet consistently maximise budgets for impact.”

Melanie Moore
Snr. Marketing Director | Why&How

Explore more success stories below.

No fluff. Just results.

Get in touch, we'd love to work with you.