Maximise ROI Roster-wide.

From single releases to global tours, get measurable campaign results for every artist.
A sonet performance data dashboard
Quality results for indie and major clients
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50M
Global Streams
600%
Avg. Ticket Sales ROI
$1M
Revenue Generated

An affordable digital agency that scales with you.

Free Up Your Team. Plug Us In.

We handle your paid strategy, setup, execution, and reporting. You get more time to focus on your artists.

Launch
omni-channel
campaigns that win.

Run end-to-end campaigns across Meta, TikTok, YouTube, Spotify & more. Tailored to your artist and audiences.

Track Results in Real-Time.

Get full visibility with a live performance dashboard.  Clear data, clean design, and real-time results.

Get Proven ROI with every campaign.

No guesswork. No wasted spend. Just well-executed campaigns built on quality data, proven playbooks and experience.

Why our clients believe we’re the best.

“We love working with Hayley and Sonet. Every campaign has delivered excellent results and has been essential to fan growth and revenue. ”.
Alexa Fasulo
Head of Digital, Why&How
“Working with Sonet to promote is a dream. Prior to Sonet ROI felt impossible to prove and track. We’re very happy and excited to be partnered”.
Marusa Ojstersek
Head of Digital, Raw Power Management
“Promoting Zed Dead's album with Sonet was effortless and the best results we've had in years. Hayley did an excellent job with the strategy and delivery".
Harrison Bennett
Label Manager & A&R, Deadbeats
“Extremely happy with the results delivered by Sonet who has a great understanding of event promotion.  Getting them on board helped us get over the line to a Sold Out show!”.
Adam Callan
CEO, Second Nature Management
“Since Hayley and Sonet took over digital for Saint Motel, the results have been exceptional. Sonet is essential to our audience development strategy and growth ”.
Melanie Moore
Senior Marketing Director, Why&How

What makes us different?

Focus on quality data & results.
Every campaign is built to convert with proven playbooks and precision targeting.
Daily support & optimisation
Daily check-ins, and consistent support. You stay in control without doing the heavy lifting.
Real-time reporting & transparancy
See exactly what’s working.  Get live updates and clear results you can trust.

Explore 2025 success stories.

Run better campaigns, across your whole roster.

Get more streams and sales.

Launch hyper-targeted campaigns that drive quality streams and record sales.
Precision custom and lookalike audience targeting  
Conversion campaigns optimised to deliver real ROI

Sell out shows and get clear ROI.

Run performance-led campaigns that sell out venues and grow your fanbase city by city.
Geo-targeted funnels focused on conversion
Transparent results: from clicks to ticket sales

Run ads that actually sell your merch.

Launch high-conversion campaigns that drive merch sales and grow your customer base.
Custom targeting to hit the fans most likely to buy
Real-time conversion & sales tracking

We integrate seamlessly with your team and stack.

Flexible and affordable pricing that scales with you.

Pay per campaign, or get in touch to discuss a roster-wide package deal.
Small
Up to $5,000 Ad Spend
$300 + 10% fee
  • Custom paid strategy
  • End-to- end ad management
  • 1:1 daily support via private channel
  • Visual reporting dashboard
  • 1:1 strategy call
Mid
Up to $10,000 Ad Spend
$400 + 10% fee
Big
More than $10,000 Ad Spend
$500 + 15% fee
Starter
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Free
  • Fixed scope of work
  • Employee Recognition features
  • 2 rounds of revisions
  • Dedicated project manager
  • Employee groups & labels
Business
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$39/month
  • Fixed scope of work
  • Employee Recognition features
  • 2 rounds of revisions
  • Dedicated project manager
  • Employee groups & labels
Enterprise
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$49/month
  • Fixed scope of work
  • Employee Recognition features
  • 2 rounds of revisions
  • Dedicated project manager
  • Employee groups & labels
Pre-negotiated discounts are available to early-stage startups and nonprofits.

Frequently Asked Questions

What is the onboarding process?
We'll have a discovery call to understand your goals, budget, timelines, creative. From there, we'll deliver a high-level strategy within 48hrs for your sign-off. Once signed-off, we invite you to a private channel, and get access to your accounts execute.
What is the campaign turn around time?
We typically have a 48hr turn around from strategy sign-off.
Can you work seemlessly with our label and management team?
Yes. We plug into your team seamlessly collaborating with key stakeholders. We provide frequent comms, updates and a real-time results dashboard for team-wide transparency.
What if we decide to cancel our campaign?
We have a 72hr cancellation and refund period. If we have kicked-off the work, and the campaign is in motion we do not issue refunds as we have already dedicated time and resource to work with you.
Do you run campaigns from your agency account?
For complete transparency we mainly run our campaigns from our clients accounts. We find this it be highly effective for everyone to see how we work.
How do we pay you for each campaign?
We collect our fee payment prior to each campaign.
Who pays for ad spend?
We use your card for ad spend since we run campaigns through your account — it’s the simplest setup for everyone’s cash flow.
Can we make frequent changes to campaigns and creative?
Yes. This is our strength as an agency. We are used to late sign-offs, as well as plans and budgets changing. We're an agile team. You have a direct line to our team to discuss changes and to approve our any recommended optimisations to drive success.
Is there a limit with how many channels we can include for each campaign?
No. During our kick-off call we'll identify your core goals, budget and gain an understanding of your existing audiences and channels. From there, we'll recommend a channel strategy that will ensure optimal results and ROI.

No fluff. Just results.

Get in touch, we'd love to work with you.